FOUNDER

With more than 12 years af experience, Cass led and grew marketing and growth teams at foodpanda, Chope, Tripadvisor, and Cococart. She specialises in marketing strategy, strategic partnerships and campaign management.

GROWTH EXECUTIVE

During her time as an Economics graduate in NTU, Katya joined us as a business development intern, and is now our Growth Executive. Today, she focuses on making valuable connections with new and existing clients, driving growth by identifying opportunities and supporting key partnership activities.

PARTNERSHIPS LEAD

Mel drove partnerships and business development across Asia. She has led partnership efforts with Google Pay, Facebook, Instagram, Kris+, Meituan Dianping during her time at Chope.

SENIOR COPYWRITER

Jamie has over 6 years of experience in strategising and producing data-driven creative for global brands. Some of the companies she’s worked at previously were Tripadvisor, and Channel NewsAsia.

SENIOR DESIGNER

Theresa brings a wealth of expertise, having worked with prominent B2C tech brands such as ZALORA Group, ClassPass, Circles, Atome, and more. In her previous role as Senior Graphic Designer at Atome, she crafted various graphics for multiple campaigns for various channels.

SENIOR MULTIMEDIA SPECIALIST

Hix joins with 4 years of experience in video editing, motion graphics, and graphic design. Some of the clients she worked with include Amazon Prime Video, Nestle and Ayala Malls during her time at McCann Worldgroup.

SENIOR CONTENT STRATEGIST

Shu has flexed her copy and content development chops across almost every online and offline platform. She led the regional content team at Atome, Asia’s leading Buy Now, Pay Later platform and was previously part of Tripadvisor’s global creative team.

SENIOR DESIGNER

One-third of the founding team, Hayley is an award-winning designer and illustrator who has over 4 years of experience working with various agencies and in-house teams across Europe and Asia. Some notable brands that Hayley has designed for include Freia and Jacobs Douwe Egberts.

SEO LEAD

With over 12 years of experience across e-commerce, marketplace and SaaS businesses like Carousell and Resulticks, Manoj has built high-impact SEO functions from the ground up and driven performance across global markets.

CONTENT DESIGNER

Hanyun brings her expertise in content design through experiences with founding her own design studio and an upcycled fashion brand named CICLA. She was also part of the marketing team at Singapore Fashion Council, and designed a website for food service app startup SKIPQQ.

INFLUENCER MARKETING

Sam’s expertise lies in Influencer & KOLs management and account servicing. She drove community-building efforts for Style Theory and Moom Health in SEA.